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Blue Bunny Campaign

During the first semester of my junior year, I took a class called "Content Ideation and Copywriting" with Professor Kevin Brandt. The class was focused on creating  different types of advertisements and creating cohesive campaigns. For our final project, we had to create a cohesive campaign for the ice cream company, Blue Bunny, in which we made print ads, billboards, commercial storyboards, and radio scripts.

Creative Brief

Blue Bunny Final Creative Brief copy (dragged).jpg

Print ads

Vertical Print Ad copy mikeFINAL pdf (dr
Vertical Print Ad copy mikeFINAL pdf.jpg

Billboard

Television Commercial Storyboard

Radio Script

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